Oct 25, 2022
Amber Frankhuizen
founded AFMKTG [A-F-Marketing] in 2018 on an ironing board. After
burning out as a VP of Sales & Marketing in the corporate world,
she set out to take a few months off before getting back to work,
but her phone rang with people asking for help with marketing and
social media. She set up shop with a laptop and a makeshift
standing desk and founded what is now a booming creative marketing
agency.
Through the
development of a comprehensive mentorship program, Amber has
pioneered an approach to help other business owners attract young
talent through internship programs while perpetuating her mission
to help as many young professionals get the coaching and guidance
they need.
An alumnus of San
Diego State University, Amber has received accolades such as
mentions in San Diego Business Journal’s 40 Under 40 list and has
been a Semi-Finalist in the San Diego Sales & Marketing Leader of
the Year Awards.
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In today's
episode, we cover:
- How Amber found her path by becoming the founder of AFMKTG
- How marketing in post-secondary institutions is often outdated
- The journey from being a solopreneur to running an agency
- The value of internships
- How Amber structures her internships: from collaboration to mentorship to the legality side of things
- Why curiosity will set you up for success
- Where we think the future of social media is headed
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RESOURCES:
The Toast
podcast
Get 25% off AFMKTG
internship program
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Guest
info:
For more on Amber
Frankhuizen, follow her on Instagram @amberincalifornia.
For more on AFMKTG,
visit AFMKTG.com or follow them on
Instagram @AFMKTG.
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WORK WITH MKW CREATIVE CO.
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Michelle at:
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